Brand Ownership & Verification
Official confirmation of who owns and operates the Laundry Boys brand, the written forms of the name, and where each one is used.
Effective 10 August 2026 · Applies to the Laundry Boys service operated by Effred Technologies LLP
Laundry Boys (also written LaundryBoys) is a service brand owned and operated by Effred Technologies LLP. Any reference to “we”, “us”, “our” or “Laundry Boys” in this document means Effred Technologies LLP, whose registered office is Vill Chakteri, Bazar Baldirai, Musafirkhana, Sultanpur, Uttar Pradesh 227806, India and whose operations office is Suncity Success Tower, Golf Course Ext Rd, The Close South, Sector 65, Gurugram, Haryana 122101, India, reachable at laundryboys@effred.com.
1. Ownership declaration
Laundry Boys — also written LaundryBoys — is a service brand owned and operated by Effred Technologies LLP. It is not a separate legal entity, a franchise, or a third-party reseller. All Laundry Boys orders are contracted, fulfilled, invoiced and supported by Effred Technologies LLP from its operations office at Suncity Success Tower, Golf Course Ext Rd, The Close South, Sector 65, Gurugram, Haryana 122101, India.
Effred Technologies publishes Laundry Boys as one of its products alongside its enterprise automation and analytics offerings. The product page is at https://www.effred.com/laundryboys and is linked from the main navigation, the homepage and the footer of https://www.effred.com.
2. The written forms of the name
The brand is written three ways. All are official, all belong to Effred Technologies LLP, and all refer to one identical service:
| Form | Status | Used for |
|---|---|---|
| Laundry Boys | Primary brand name | Logo wordmark, mobile app title, invoices, printed material, all customer-facing copy |
| LaundryBoys | Closed-up form of the same name | Web address, app package identifier and social handles — contexts where a space is not permitted |
| Laundry Boys by Effred Technologies | Brand qualified by its operating company | WhatsApp Business display name — identifies both the brand and the registered company answering the messages |
The closed-up form removes the space and nothing else. The WhatsApp form adds the name of the operating company, Effred Technologies LLP, so the account identifies the registered business behind it rather than reading as a description of the service. No letters are dropped from any form, no words are abbreviated, and no third party is involved. Forms that Effred Technologies LLP does not use, and which are not ours, include “LB”, “Laundry-Boys” and “LaundryBoyz”.
3. Where each form is used
| Channel | Where it appears | Name used |
|---|---|---|
| Logo wordmark | Circular brand mark with the tagline Fresh · Clean · Fast | Laundry Boys |
| Mobile application | Laundry Boys customer app for Android and iOS | Laundry Boys |
| Business website | https://www.effred.com/laundryboys | Laundry Boys (LaundryBoys) |
| Customer invoices & receipts | Issued by Effred Technologies LLP | Laundry Boys |
| Pickup & delivery material | Bags, receipts and rider identification | Laundry Boys |
| WhatsApp Business Platform | Display name submitted to Meta | Laundry Boys by Effred Technologies |
| Web address | https://www.effred.com/laundryboys | LaundryBoys |
| App package identifier | com.laundryboys.app | LaundryBoys |
4. WhatsApp Business Platform
Effred Technologies LLP has applied to use Laundry Boys by Effred Technologies as the WhatsApp Business display name for the customer messaging channel of this service, on the number +91 92171 75375. The name is the brand under which the service is publicly marketed and sold, and it has a direct, documented relationship to the business that operates the account:
- The display name Laundry Boys by Effred Technologies combines Laundry Boys — the brand name published on this website, shown on the logo and used as the title of the mobile app — with Effred Technologies LLP, the registered company that operates the account.
- All three written forms appear on this website, and this page states in writing that they are one brand.
- The business operating the account, Effred Technologies LLP, is identified by name and registered address on this page, on the product page and in every policy document.
- The channel carries order confirmations, pickup and delivery updates, invoices, one-time passwords and support replies to customers who opted in.
- Opt-in, opt-out and message categories are documented publicly in the WhatsApp Messaging Policy.
Full details of how the channel is operated are in the Laundry Boys WhatsApp Messaging Policy.
5. Company details
| Brand | Laundry Boys (LaundryBoys) |
|---|---|
| Tagline | Fresh · Clean · Fast |
| Legal entity | Effred Technologies LLP |
| Business activity | Doorstep laundry, dry cleaning, steam ironing, pickup and delivery |
| Registered office | Vill Chakteri, Bazar Baldirai, Musafirkhana, Sultanpur, Uttar Pradesh 227806, IndiaAs filed with the Ministry of Corporate Affairs and as verified in Meta Business Manager |
| Operations office | Suncity Success Tower, Golf Course Ext Rd, The Close South, Sector 65, Gurugram, Haryana 122101, IndiaWhere the Laundry Boys service is operated and where customers reach us |
| Corporate website | https://www.effred.com |
| Brand page | https://www.effred.com/laundryboys |
| Contact | info@effred.com · +91 88538 14531 |
| Areas served | Gurugram, Delhi NCR |
6. Brand mark
The Laundry Boys logo is a circular mark showing two delivery boys carrying laundry, with the wordmark LAUNDRY BOYS and the tagline FRESH · CLEAN · FAST beneath it. It is the mark used on the mobile app icon, the app splash screen, pickup bags and this website.
7. Requesting confirmation
Platforms, payment providers or partners who need written confirmation of the relationship between Laundry Boys and Effred Technologies LLP can request it on company letterhead by writing to info@effred.com from a verifiable business address.